Vertical Community vs. Networks

[Carol]

I’ve had a few emails cross my inbox lately where folks asked “what is the difference between a vertical community and a network.” 

Have you heard the term “vertical community?”A vertical community is a collection of websites and/or blogs that all share a common content focus. Some examples of this type of content are pets, cooking, or fashion. These sites often work together to share content and advertising.

 

The opposite of a vertical community is a “network” which is a collection of sites that do not have a similar content focus, but share similarities amongst their target audience, such as men age 25-54 or women age 18-25.

[Caren]

thanks Carol, I had never heard of either term til now

[Carol]

I need to do something with this info, so I am glad to share it with everyone here. 😉

[Caren]

and we appreciate it!

Carol Bryant said:

I need to do something with this info, so I am glad to share it with everyone here. 😉

[Kia]

I’ve never heard these terms…thanks for sharing 🙂

[Kathy H Porter]

I’m changing the subject – thought you guys might want to see my Q&A interview with Amy Shojai:

http://healingrescuedogs.com/2012/09/28/amy-shojai-is-in-the-house-talking-about-her-newest-book/

Sorry for the long link….

[Author]

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