How To Monetize Your Blog
There are several different ways that you can monetize your blog. The majority of influencers do not make their money from just one area. The biggest takeaway we want you to get from this lesson is to diversify your income streams. Let’s talk about some of the most common ways to monetize your blog.
Affiliate Marketing
Affiliate marketing is the process of earning a commission by promoting other people’s products on your blog. When a reader clicks on an affiliate link and makes a purchase you earn a commission. Pet blogging is an easy niche to monetize because there are so many different products and services you can sell via affiliate marketing. Just because you’re a pet blogger doesn’t mean you should sell everything pet related. Think about your niche and what would resonate with your readers. Affiliate links should be a natural fit for your blog content. There are so many niches within the pet industry and pet blogging. Here are just a few examples of affiliate products you could sell:
- Collars & Leashes
- Pet food/treats
- Training products
- Pet clothes
- Pet insurance
- Pet related books
Some popular affiliate marketing networks include:
Ads
Displaying ads in your sidebar and content is another way to generate money. In order to see a good income, you will need to have high pageviews. There are several ad networks that you can apply for including Google Adsense. Some networks have strict requirements such as a certain number of monthly pageviews to even be considered.
Sponsored Content
Sponsored content can be a blog post, social media post, or a combination of both. This is when a brand pays you to help promote their product or message.
BlogPaws offers a variety of sponsored content campaigns through the BlogPaws Pet Influencer Network™. Being a part of the BlogPaws community and network will maximize your income by giving you a chance to participate in paid programs and marketing campaigns where we do the heavy lifting – all you have to do is what you do best: share and participate in being online for pets.
To learn more about our Pet Influencer Network and what it takes to become a successful influencer, check out these posts:
How to Be a Successful Campaign Blogger: The Dos and Don’ts of Campaign Applications
How to be a Successful Campaign Blogger Tips to Impress Brands (and Get Hired Again!)
What is Your Role in Influencer Campaigns?
Not getting picked for influencer campaigns? Here’s why.
Digital Products
Creating your own products can be one of the most profitable ways to make an income on your blog. Products can include a physical or digital product. The beauty of digital products is that you create it once and there is little to no overhead costs involved. Digital products include ebooks, courses, printables, and webinars.
Sell Your Services
What do you do that you could teach others? What is your area of expertise? In which niche do you focus? Are you great at coming up with business taglines? Offer coaching services for that. Do you have enough time and knowledge to write blog posts for pay for others? If so, offer that as a “Blogger for hire!” service. Are you fabulous at DIY projects? Instead of, or in addition to, making and selling products why not teach others how to make their own DIYs? Teach a class focused on your area of expertise. Keep in mind that if your goal is to earn a “passive income” trading your time for money may not be part of your strategy.